2014年4月20日星期日

How to place cosmetic display stands in a shopping mall?


1.Exhibition of cosmetic display stands should be in harmony

Thetheme color should be vivid. If the theme color of in left shopping mall iscold, whole in left is warm, the colors are not in harmony, we should improveit.


2.Acrylic cosmetic display should keep pacewith each other

In order toachieve purpose of display and fully embody thebrand design concept, logo design and placement of cosmetic display & checkoutcounter should be carefully thought of.


3.Cosmetics on the display stands should be distinguished by product series

Distinguish products by each series, sample series should be displayed in the sample zone, distinguished by different series, layered clear, so the advantages of all goods can be highlighted.


4.The structure design and placement of Cosmetic display stands should reflect practicality

In order to createan atmosphere of cosmetics display stands, subsidiarity of display structure andposition should be taken into consideration during the actual operation


5.Show the rationality, smooth transition andguiding effect

Present marketing concept emphasizes psychological feelings of consumers more, customer needs enough freedom space and independent choice. It can promote the sales if guiding factor is reinforced in the sales.

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